Behind The Board
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Behind The Board
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Choose the Support Level That Matches Your Plant

Start lean, then scale into full back-office support as your inventory and sales grow.

Pricing is based on inventory type (digital vs static) and campaign volume.

We’ll confirm your tier fit on a quick call.

Campaign Operations

Campaign Setup

  • Receive advertiser artwork/specs from the operator
  • Verify file formatting and resolution
  • Prep files for digital or static display
  • Schedule start/end dates
  • Assign to correct board and rotation advertising accessible and effective for small businesses.

Digital Board Management

  •  Upload creative to your display platform
  • Manage rotations
  • Schedule changes
  • Maintain active advertiser list
  • Keep boards current and accurate

Ongoing Campaign Maintenance

  •  Creative swaps and replacements
  • Date changes and extensions
  • Remove expired advertisers

Reporting & Documentation

Proof of Performance

  • Photo verification
  • Play logs
  • Posting confirmations
  • Assign to correct board and rotation advertising accessible and effective for small businesses.

Advertiser Reports (Prepared for owner to send)

  • Campaign summary reports
  • Delivery confirmations
  • Digital activity reports

Back Office Administration

Contract Processing

  •  Enter contract details into your system
  • Track campaign dates
  • Maintain advertiser records

Billing Support

  •  Invoice generation
  • Recurring billing setup
  • Billing accuracy review

Financial Reporting Support

  •  Monthly billing summaries
  • Advertiser billing records
  • QuickBooks entry support

Creative Support

  • Billboard design
  • Spec ads for sales reps
  • Creative revisions
  • Logo cleanups
  • Basic branding support

Frequently Asked Questions

Behind The Board is an outsourced operations department for independent billboard and out-of-home (OOH) companies. We handle the work that happens after the sale — campaign setup, digital scheduling, postings, reporting, and billing support — so operators can stay focused on sales and growth. 


We serve independent billboard operators, digital and static plant owners, growing companies without internal operations staff, and established operators ready to offload back-office management. 


Campaign setup, digital board management, and ongoing campaign maintenance — including scheduling, uploading creative, managing rotations, handling creative swaps, and removing expired advertisers.


Yes. We provide photo verification, play logs, and posting confirmations, along with advertiser-ready reports such as campaign summaries and delivery confirmations.


Contract processing, billing support (invoice generation and recurring billing setup), financial reporting support including QuickBooks entry support, and monthly billing summaries.


No. Behind The Board is not generic VA support — it's structured operational traffic management built specifically for billboard companies, with defined workflows and consistent documentation.


Pricing depends on inventory type (digital vs. static) and campaign volume. We confirm the right support tier on an initial call.


Yes, Behind The Board currently works with billboard operators nationwide.


Reach out through the contact form on behindtheboard.io or email becky@behindtheboard.io to schedule an introductory call.



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